TruBenefits
Creative Direction
Pedro Peguero Jr.
Gretchen Mayer
Courtney Ryan
Video + Motion
Preston Jessee
Sean Cullen
Design
Janice Chung
Pedro Peguero Jr.
Vee Qian
Copywriting
Kris Onash
Industry
Animal Health
Veterinarian Recommended Solutions is dedicated to supporting the Veterinarian/Pet Owner Client relationship. Developed by and trusted by thousands of veterinarians for over a decade, TruBenefits® nutraceuticals are clinically backed and evidence based, so veterinarians can feel confident in their recommendations, and pet owners can feel secure in their care.
As the Associate Creative Director, I was responsible for concepting, designing, and establishing the final creative direction. I also created the new packaging, identity, and required guidelines for print. I led a small team of Senior Designers for creating additional print material, and also worked with 3D animators in creating custom video content and graphics for OOH material.






