2022-ish me with 2024 amendments until I get a new photo
My name is Pedro Peguero Jr. (the fourth...more on that later) and I'm currently a full-time Art Director working at a creative agency based in New York City.
My work in design and art direction has been focused on brand, digital, motion, and visual design. I have a little over 10 years of combined agency, in-house, and freelance experience—working with a variety of clients in industries ranging from B2B, hospitality, tech, travel, banking, transportation, and health.
Who needs ancestry.com when your family is all named the same. I told my father that I'm not naming any of my children Pedro. It end's with me (hopefully).
OK HEAR ME OUT... I don't really have a great excuse to be honest. IF anything, my parents admit fault in not speaking enough spanish to my brother and I growing up. It was just another grade to me, which in this case was an F.
I found out when my girlfriend (now wife) used some store bought pesto for dinner (important detail because when she makes it herself, she doesn't use cashews). I scarfed two plates of pasta down FAST. It was so good, but the anaphylaxis and almost dying in the 7/11 parking lot while on my way home wasn't. Found out I was allergic to cashew that day.
I love all things R&B and hip-hop. If you're bopping to some of my favs like Kendrick Lamar, H.E.R., JID, SiR, Childish Gambino, or SZA—then I think we're gonna be friends at the cookout.