Ad Net Zero
Creative Direction
Christopher Kokinos
Art Direction
Pedro Peguero Jr.
Video + Motion
Coffee Design
Copywriting
Sarah Gooding
Strategy
Ann Jonas
Industry
Advertising
Ad Net Zero is a non-profit the rings
together agencies, brands, and media
platforms to measure, reduce, and offset
emissions at every stage of the advertising
supply chain. An explainer detailing this
was the ask, which we created and produced
pro-bono with our partner agencies.
As the Art Director, I created the look
and feel, storyboards, and was heavily
involved in the overall direction of the
animation while working closely with our
partner agency, Coffee Design.